Role

Logo Design | Visual Identity​ | Art Direction

 

Overview

• Created as the parent-brand identity for a healthcare agency overseeing Catalyst, MedAccess, and StrataMed

• Designed to communicate authority, structure, and unified strategic leadership

• Built for corporate communications, digital presence, and organizational alignment

• Intended to reflect stability, governance, and cross-agency connectivity

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Logo Rationale

• Stylized “A” uses intentional geometry to express strength, governance, and decision-making clarity

• Orbit element reinforces oversight, strategic pathways, and organizational unity

• Corporate blue and gray communicate authority, stability, and institutional professionalism

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